©2018 by Briskin Consulting. 

DIGITAL MARKETING

Jeff Briskin created his first web site in 1995. Since then, he was written, information architected and produced numerous web sites, banner ads and email marketing campaigns for a variety of b-c and b-c firms. Need help developing or improving your digital marketing initiatives? Contact Jeff today. 

EASTERN REAL ESTATE

Jeff Briskin wrote the content for this Boston-area commercial real estate management and development firm.

CITIZENS COMMERCIAL BANK

Jeff Briskin developed content and internal navigation for the Commercial Solutions section of the Citizens Commercial Banking site.

WEBINAR PROMOTION

 

As head of marketing for Advisor Perspectives, Jeff Briskin wrote and produced numerous banner ads promoting the online publication's sponsored webinars.

ROLLOVER IRA BANNER AD

 

From 1995-2000, Jeff Briskin wrote and produced more than 300 banner ads for Fidelity Investments' mutual fund, retirement, 401(k), and online brokerage business units that resulted in more than 8.000 new online accounts. This is an example of one ad for Fidelity's Rollover IRA.

MUTUAL FUND BANNER AD

 

At Fidelity, Jeff produced several ads for Fidelity's institutional mutual fund arm. This ad promoted its diversified international funds.

401(k) BANNER AD

 

For Fidelity Investments jJeff Briskin wrote and produced a highly successful banner ad campaign for Fidelity small 401(k) plans. The campaign generated 80% of the business unit's leads.

FIDELITY.COM AD

This banner ad, for Fidelity's online brokerage site,  promoted its newly launched fund research tool, the first of its kind.

EMAIL MARKETING

 

Download samples (PDF)

Jeff Briskin has written and produced numerous email marketing campaigns for b-c and b-b firms, with open and click rates that are well above industry averages.